May 20th, 2020
Digital Retail Strategy Increasing During Coronavirus, Says Porsche Cars North America CEO
Porsche Cars North America President and CEO Klaus Zellmer discusses how the company is handling the COVID-19 pandemic and believes customers are taking the next step in the digital purchase of vehicles during the crisis. Klaus says demand for their first all-electric vehicle the Taycan is more than the company can supply. He speaks with Romaine Bostick and Scarlet Fu on "What'd You Miss?" (Source: Bloomberg)







