Grayson Perry is best known for creating ceramic vases and tapestries whose unconventional imagery chronicles all aspects of contemporary life. Born in Essex, England in 1960, Perry often appears publicly as his alter ego, Claire. He is an award-winning TV broadcaster, a best-selling author, an architect and a Trustee of the British Museum. In the first episode of Brilliant Ideas, brought to you by Bloomberg and Hyundai Motor, we meet Perry in his London studio, where he reveals what inspires and motivates him. (Source: Bloomberg)