Tech Disruptors: Serval CEO on Replacing Legacy ITSM
Tech Disruptors
Serval CEO on Replacing Legacy ITSM
“To solve the employee support problem… you actually have to solve the automation problem,” declares Serval co-founder and CEO Jake Stauch in conversation with Bloomberg Intelligence Senior Technology Analyst Anurag Rana. In this episode, they discuss why Jake believes IT service management providers such as ServiceNow are being disrupted by AI-native automation rather than better ticketing systems. They discuss Serval’s approach to turning natural-language requests into deterministic workflows, why large enterprises are willing to replace entrenched ITSM platforms despite long migration cycles, and how AI could reshape employee support, automation, and the economics of internal service teams.
Apr 21, 2026