<figure><img src="https://assets.bwbx.io/images/users/iqjWHBFdfxIU/ijVVlmkdCT0k/v5/-1x-1.png"><figcaption><div></div><div></div></figcaption></figure><p>Postscript differentiates itself through SMS marketing and sales software that can power brands to increase engagement with customers and understand them better, Adam Turner, CEO and cofounder, tells Bloomberg Intelligence. In this episode of the Tech Disruptors podcast, Turner sits down with Bloomberg Intelligence analyst Niraj Patel to discuss the company&#x2019;s software flywheel, infinity testing, business-model changes, one-to-one B2C relationships and potential generative-AI disruption. He also outlines how Postscript leverages its six-year-plus SMS product focus, deep integration with Shopify and advanced data infrastructure.</p><p>Listen to this episode on <a href="https://podcasts.apple.com/us/podcast/tech-disruptors/id1621165150" title="Link">&lt;meta itemprop="type" content="WebLink"&gt;Apple Podcasts</a> and <a href="https://open.spotify.com/show/6QKfhaSqvs84PvWiHV3Vdr" title="Link">&lt;meta itemprop="type" content="WebLink"&gt;Spotify</a>.</p>

SMS marketing and sales software powering brands to increase customer engagement is Postscript's differentiator. Adam Turner, CEO and co-founder, speaks to how the company is enabling merchants to have a deeper understanding of their customers from Postscript's SMS solutions. To do so, Postscript leverages its six-year plus SMS product focus, deep integration with Shopify and its advanced data infrastructure. In this episode of the Tech Disruptors podcast, Turner sits down with Bloomberg Intelligence analyst Niraj Patel to speak on the company’s software flywheel, infinity-testing, business model changes, one-to-one B2C relationships, potential Gen AI disruption and more.

Postscript's Turner Taking SMS to New Heights: Tech Disruptors

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