Jason Njoku, founder and chief executive officer of iROKO, sees growth potential for the video-on-demand company in sub-Saharan Africa, where he said a population of about 900 million people has between 25 million and 50 million television households. "The biggest challenge is obviously selling it to people who don't have access to it at the moment," he said in an interview with Francine Lacqua and Manus Cranny on Bloomberg Television's "The Pulse." (Source: Bloomberg)