Nov 4th, 2014
Retail Stores Can Follow You With Beacons
Nov. 4 (Bloomberg) -- We talk a lot of e-commerce… but the truth is 90 percent of shopping is still done in good old fashioned physical stores. And that’s why retailers are testing out new tools to keep customers coming back. Bloomberg’s Olivia Sterns reports on one of these new technologies - beacons - that can track you while you shop.
