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Alix Steel and Paul Sweeney harness the power of Bloomberg Intelligence to analyze market news and provide in-depth company and industry research.

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BloomNation's Shoraka on Cutting Out Delivery Middleman (Audio)

BloomNation's Shoraka on Cutting Out Delivery Middleman (Audio)

7:59

(Bloomberg) -- Taking Stock with Kathleen Hays and Pimm Fox. GUEST: Farbod Shoraka, Co-Founder and CEO of BloomNation, an online flower marketplace, showcasing the designs of top artisan florists in over 3,000 cities nationwide, and cutting out the delivery middleman.

Feb 12, 2016