Bloomberg the Company

Bloomberg Anywhere Login

Bloomberg

Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.

Company

Financial Products

Enterprise Products

Media

Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000

Follow Us

Industry Products

Preparing for the Mature Consumer Boom

Today's senior consumers carry plenty of buying clout and companies ignore them at their peril. Eight-thousand baby boomers turn 65 each day and by 2050, there will be 161 million 50-plus consumers, a 63 percent increase since 2010.

Published Sept. 17, 2013

Related Graphics:

Sources: U.S. Census Bureau; The Nielsen Company; A.T. Kearney; University of Michigan, Transportation Research Institute

GRAPHIC: DAVE MERRILL / BLOOMBERG VISUAL DATA