Tough Road for American Cars

Having enjoyed a roaring comeback from the financial crisis, the auto industry is shifting back into cruise control. Can the U.S. market sustain the growth automakers need to keep rolling along?
Pickups and slowdowns.

Having enjoyed a roaring comeback from the depths of the global financial crisis, the auto industry is shifting back into cruise control. Though European auto sales appear to have staged amini comeback in September (up 6 percent), growth has slowed more dramatically in China than anyone expected (up just 3 percent). With the bottom falling out of Russian demand, India stuck in neutral and South America dipping again, automakers are facing renewed pressure to make up for that weakness with sales in the U.S. market.

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