Scots Are Voting on the Wrong Question

Psychology suggests that by allowing the referendum question to be framed the way it is -- "Should Scotland be an independent country?" -- the U.K. government may have unwittingly skewed the outcome. 
Easier than saying no.

Psychologists call it the "framing effect":Presenting the same information in different ways can influence how people respond to identical scenarios. By allowing the Sept. 18 referendum question to be framed as "Should Scotland be an independent country?" the U.K. government may have unwittingly skewed the outcome -- in favor of a "yes" vote.

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