Helen Gurley Brown and the Economics of Erotic Capital

Helen Gurley Brown, who died this week at 90, embodied countless contradictions. In her first book, “Sex and the Single Girl” (1962), Brown scandalized the nation by arguing that single women ought to have lives of sexual fulfillment rather than of spinster desperation. Notably, she waited to do this until she had safely nabbed her own Mr. Right, and then wrote the book only at his urging.

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