November 19, 2017 9:51 PM ET


Company Overview of UberMedia, Inc.

Company Overview

UberMedia, Inc. develops dynamic advertising solutions and mobile applications. It offers mobile advertising solutions for customize multidimensional audience targeting, optimal shopping area targeting, pinpoint geo location targeting, and real-time advertising optimization. The company also provides mobile location measurement solutions for location visit measurement, measuring entire advertising plan to real-world location visits, knowing the incremental lift in retail visits from advertising campaigns, and cross shopping competitive analysis; and business intelligence solutions for the mobile behavioral and real-world location analysis of market, customers, trade area, and marketing campa...

130 West Union Street

Pasadena, CA 91103

United States

Founded in 2010





Key Executives for UberMedia, Inc.

Chief Executive Officer
Co-Founder and Executive Chairman
Age: 58
Chief Financial Officer
Chief Executive Officer of TweetPhoto
Compensation as of Fiscal Year 2017.

UberMedia, Inc. Key Developments

Sitezeus Injects Ubermedia's Pulse Technology into Their Supercharged Data Stack

In an unparalleled global data partnership, SiteZeus will now offer clients premium access to UberMedia's granular, cutting-edge population movement analytics. The integration brings a new level of predicting power to the comprehensive SiteZeus platform and pushes their strongest conviction to the core— making big data a commodity. The UberMedia network tracks historical population density shifts with millions of cellphone data and GPS points. Its inclusion in the Olympus Data Exchange marks an industry first, giving growing brands, brokers, landlords, and developers alike the opportunity to harness the most advanced suggestions artificial intelligence has to offer. UberMedia's Pulse solution is a GIS-ready data set that lets user analyze real-world spatial trends based on mobile phone usage down to the census block group level, by weekend, weekday, or hourly.

Ubermedia Announces Strategic Alliance to Deliver Trade Area Analysis for Shopping Centers

UberMedia announced a strategic alliance to deliver trade analysis for shopping centers and malls that provide a more accurate understanding of retail trade areas using the precision of mobile device GPS data. UberRetail analyzes GPS data from mobile devices that are captured within DMM shopping center locations, accurate to within three meters. This provides a better view of a mall’s trade area, which can often be missed by traditional methods such as rings or drive times. Using UberRetail’s data, B. I. Spatial’s methodologies produce the likely home locations for the mall or shopping centers’ visitors from which the trade areas are derived. The location data can be provided in a variety of common formats and are accessible in many widely used programs, including Tableau, Alteryx, ArcGIS and Google Earth. Trade areas are commonly used in conjunction with demographic and psychographic data to develop trade area profiles, retail sales forecasting, real estate strategy development, and to enhance retailers’ local marketing campaigns.

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