May 21, 2018 5:15 AM ET


Company Overview of Claritas, LLC

Company Overview

Claritas, LLC provides consumer segmentation analytical solutions for marketers. The company offers PRIZM, a lifestyle segmentation system that helps clients to understand where their consumers live, work, play, and shop. It serves customers in retail and shopping, auto, technology, lifestyle, and financial industries. The company was founded in 1971 and is based in Ithaca, New York. Claritas, LLC is a former subsidiary of VNU Marketing Information, Inc.

53 Brown Road

Ithaca, NY 14850

United States

Founded in 1971





Key Executives for Claritas, LLC

Chief Executive Officer
General Manager
General Manager
General Manager
General Manager
Compensation as of Fiscal Year 2017.

Claritas, LLC Key Developments

Claritas Presents at Society of Insurance Research’s 47th Annual Conference and Exhibit Fair, Oct-24-2017 02:00 PM

Claritas Presents at Society of Insurance Research’s 47th Annual Conference and Exhibit Fair, Oct-24-2017 02:00 PM. Venue: Pfister Hotel, Milwaukee, Wisconsin, United States. Speakers: Tyler Nitz, Research Executive.

Claritas Appoints Jodi Kahn to Board of Directors

Claritas announced that Jodi Kahn has joined the company's Board of Directors. Kahn, chief consumer officer of FreshDirect, joins the Claritas board to provide a new level of marketing strategy and insights. Kahn is responsible for all consumer-facing marketing at FreshDirect, including shopping experience and digital/mobile development, driving new marketing platforms and enhancing the company's insights and database platforms. In addition to working with the Claritas board, Khan also sits on the boards of, Edible Media, Shining Hope for Communities, and the Paley Center Women's Advisory Council.

Claritas Seeks Acquisitions

While Nazzaro, Chief Executive Officer of Claritas, LLC expects quick organic growth, the company also is looking at additional acquisition opportunities.

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Recent Private Companies Transactions

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