March 19, 2018 1:37 AM ET

Technology Hardware, Storage and Peripherals

Company Overview of Micron Consumer Products Group, Inc.

Company Overview

Micron Consumer Products Group, Inc. develops and manufactures memory cards, USB flash drives, readers, and storage drives for a range of consumer electronic devices. It offers memory cards, including secure digital (SD) cards, microSD cards, compact flash cards, CFast cards, XQD cards, memory stick PRO duo cards, and image rescue software; card readers and storage drives; and USB flash drives. The company provides solutions for photography, video, storage, mobile, computing, and consumer electronics markets. It serves retail and OEM customers. The company offers its products online. Micron Consumer Products Group, Inc. was formerly known as Lexar Media Inc. and changed its name to Micron Co...

590 Alder Drive

Milpitas, CA 95035

United States

Founded in 1996

325 Employees





Key Executives for Micron Consumer Products Group, Inc.

Micron Consumer Products Group, Inc. does not have any Key Executives recorded.

Micron Consumer Products Group, Inc. Key Developments

Lexar Announces Lexar® JumpDrive® Tough, High-Performance JumpDrive USB Flash Drive

Lexar is a global brand of Micron Consumer Products Group, Inc. announced the Lexar® JumpDrive® Tough, a high-performance JumpDrive USB flash drive created to withstand life’s challenges, all while protecting the contents of drive through an advanced security software. A fast and secure offering in the JumpDrive USB flash drive performance lineup, the JumpDrive Tough combines a rugged yet stylish look with secure, high-speed performance. This stylish, lightweight drive is impact/pressure (up to 750 PSI), weather (-13°F to 300°F), and water (up to 98 feet) resistant. The drive comes equipped with EncryptStick™ Lite software, an advanced security solution with 256-bit AES encryption that helps to securely protect files against corruption, loss and deletion. This tough USB 3.1 flash drive allows users to securely transfer photos, videos, and files with speeds up to 150MB/s read and 60MB/s write. Users can quickly transfer a 3GB HD video clip in less than 1 minute, compared to the 4 minutes it takes using a standard USB 2.0 drive. For added versatility, the drive is also backwards compatible with USB 3.0 and 2.0 devices. The Lexar JumpDrive Tough USB 3.1 flash drive is compatible with PC and Mac® systems, backwards compatible with USB 3.0 and 2.0 devices and comes with a three-year limited warranty. Furthermore, all Lexar product designs undergo extensive testing in the Lexar Quality Labs [3] to ensure performance, quality, compatibility, and reliability with more than 1,200 digital devices. The new Lexar JumpDrive Tough is available now at MSRPs of $19.99 (32GB), $34.99 (64GB), and $59.99 (128GB).

Lexar Announces New 256GB Capacity Lexar® Professional 1000x microSDXC™ UHS-II (U3) Memory Card

Lexar announced the new 256GB capacity Lexar® Professional 1000x microSDXC™ UHS-II (U3) memory card. Designed for sports camcorders, tablets, and smartphones, the Professional 1000x microSDXC UHS-II card has read transfer speeds up to 150MB per second and write speeds up to 90MB/s. The 256GB capacity card is also verified to be compatible with GoPro® cameras. Having completed the ‘Works with GoPro’ verification process, the Lexar Professional 1000x microSD cards completed a rigorous testing process, and are capable of achieving optimal performance and compatibility with GoPro products. The new 256GB card offers the speed and capacity needed for all adventure seekers and adrenaline junkies to capture, transfer, and share more content on the go. With UHS Speed Class 3 (U3), this card is ideal for high-speed capture of extended lengths of 4K, 3D, and 1080p full-HD video. Capable of recording up to 9 hours of 4K video, this card is also perfect for shooting action with an aerial camera, since they require multiple memory cards for extended use. The new card comes with a microSD™ UHS-II USB 3.0 reader to dramatically accelerate workflow with high-speed file transfer up to 150MB/s3, getting content innovators back to capturing the action faster. The Lexar Professional 1000x microSD cards also make it easy for tablet and smartphone users to quickly and easily download or save media files. With the new 256GB capacity card, users can store more than 36 hours of HD video, 67,600 photos or 58,100 songs. For versatility, the Lexar Professional 1000x microSD UHS-II cards are backwards compatible with UHS-I devices. All Professional line memory cards include a lifetime copy of downloadable Image Rescue® software to recover most photo and select video files, even if they’ve been erased or the card has been corrupted. The cards are backed by expert technical support and come with a limited lifetime warranty. The USB 3.0 reader is backed by a one year limited warranty. The new card capacity will be available in the first quarter of 2017 with an MSRP of $349.99. The Lexar Professional 1000x microSDXC/microSDHC™ cards are also available in the following capacities: 32GB, 64GB, and 128GB. To offer an even broader range of affordable performance options, the 256GB capacity High-Performance 633x microSDXC UHS-I card will move to UHS Speed Class 1 (U1) in the first quarter of 2017 with an MSRP of $279.99. High-Performance 633x microSDXC/microSDHC cards are available in 16GB, 32GB, 64GB, 128GB, and 256GB capacities. All Lexar products undergo rigorous testing in the Lexar Quality Labs to ensure performance, quality, compatibility, and reliability with more than 1,200 digital devices.

Lexar Announces New microSD Readers with USB Type-C and micro-USB Connections

Lexar announced two new microSD™ readers: the Lexar® C1 microSD Reader and the Lexar M1 microSD Reader. On display at Photokina 2016, the new C1 and M1 microSD Readers allow users to easily offload content from their sports camcorder or aerial camera to their devices. The Lexar C1 microSD Reader is a small, compact reader designed for devices with a USB Type-C (USB-C) connector port, enabling users to freely transfer, view, and play back photos and videos on their smartphone or tablet. The Lexar M1 microSD Reader is equal in size and portability, but is designed for devices with a micro-USB port, such as Android™ smartphones and tablets. The new microSD readers also expand the memory of USB Type-C or Android and other micro-USB devices. By offloading files, users can store more on their microSD card, giving them the extra space to capture more content on the go. With the Lexar C1 microSD Reader, content can be transferred at premium speeds, leveraging USB 3.1 (Gen 1) technology for fast file transfer. These small, portable readers are great multitaskers, providing a convenient way to expand the memory of your device, swap content between devices, or archive your favorite content. All Lexar product designs undergo extensive testing in the Lexar Quality Labs, facilities with more than 1,100 digital devices, to ensure performance, quality, compatibility, and reliability. The new C1 and M1 microSD Readers are coming soon, with MSRPs of $12.99 and $9.99, respectively, and include a one-year limited warranty.

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