{"id":46352,"date":"2022-08-19T12:56:46","date_gmt":"2022-08-19T16:56:46","guid":{"rendered":"https:\/\/www.bloomberg.com\/professional\/insights\/data\/the-bloomberg-terminal-an-evolving-icon\/"},"modified":"2026-01-06T13:31:02","modified_gmt":"2026-01-06T18:31:02","slug":"the-bloomberg-terminal-an-evolving-icon","status":"publish","type":[3762],"link":"https:\/\/www.bloomberg.com\/professional\/insights\/data\/the-bloomberg-terminal-an-evolving-icon\/","title":{"rendered":"The Bloomberg Terminal: An evolving icon"},"content":{"rendered":"<div  class=\"bbg-row-container\">\n    <style>section[data-anchor=row-6a090a2d53753]::before {\n\t\t\t\tbackground-color: #eeeeee;\n\t\t\t}<\/style>\n    <section class=\"bbg-row bg--custom-color  bg--eeeeee text--black bbg-row--full-bg-bleed\" data-anchor='row-6a090a2d53753'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-8 bbg-column--valign-bottom\"\n    style=\"\"\n    >\n    <p>    <ul class=\"bbg-categories_list\">\n                    <li>\n                <a href=\"https:\/\/www.bloomberg.com\/professional\/insights\/category\/data\/\" rel=\"category tag\">\n                    Data\n                <\/a>\n            <\/li>\n                    <li>\n                <a href=\"https:\/\/www.bloomberg.com\/professional\/insights\/category\/markets\/\" rel=\"category tag\">\n                    Markets\n                <\/a>\n            <\/li>\n                    <li>\n                <a href=\"https:\/\/www.bloomberg.com\/professional\/insights\/category\/technology\/\" rel=\"category tag\">\n                    Technology\n                <\/a>\n            <\/li>\n                    <li>\n                <a href=\"https:\/\/www.bloomberg.com\/professional\/insights\/category\/trading\/\" rel=\"category tag\">\n                    Trading\n                <\/a>\n            <\/li>\n            <\/ul>\n<div\n    class=\"bbg-spacer\"\n        style=\"height: 24px !important\"\n    >\n<\/div>    <h1 class=\"bbg-metadata bbg-metadata--title\">The Bloomberg Terminal: An evolving icon<\/h1>\n<\/p>\n\n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-compact row-padding--bottom-none bbg-row--full-bg-bleed\" data-anchor='row-6a090a2d5a116'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-8\"\n    style=\"\"\n    >\n    <p><div\n    class=\"bbg-spacer\"\n        style=\"height: 40px !important\"\n    >\n<\/div><div\n\tclass=\"bb-wysiwyg byline\"\n\t\t>\n\t<p><strong>Bloomberg Professional Services <\/strong><\/p>\n\n<\/div>\n    <p class=\"bbg-metadata bbg-metadata--date\">August 19, 2022<\/p>\n<\/p>\n\n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-none bbg-row--full-bg-bleed\" data-anchor='row-6a090a2d5cc2a'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-8\"\n    style=\"\"\n    >\n    <p><div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p><span style=\"font-weight: 400;\">Sitting on the desks of 350,000 of the world\u2019s most influential decision makers, the Bloomberg Terminal is an essential tool for knowledge, communication, and success within financial markets.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Launched in 1981, long before PCs and the internet became ubiquitous, the Bloomberg Terminal brought transparency to the world of finance. It connected market participants to a groundbreaking data, analytics and information-delivery service \u2014 and revolutionized an industry.<\/span><\/p>\n\n<\/div>\n<div class='bloomberg-video' data-aspect-ratio='16:9' data-service='vimeo-video' id='bloomberg-video-6a090a2d69ae6'><div class='bloomberg-video__wrapper bloomberg-video__wrapper--core'>\t\t\t\t<a\n\t\t\t\t\tclass=\"bloomberg-video__link\"\n\t\t\t\t\thref=\"https:\/\/vimeo.com\/221034159\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener\"\n\t\t\t\t\ttitle=\"\"\n\t\t\t\t\tdata-video-id=\"221034159\"\n\t\t\t\t\tdata-orientation=\"Horizontal\"\n\t\t\t\t\tdata-video-loop=\"0\"\n\t\t\t\t\tdata-video-title=\"About Bloomberg: The Power of GO\"\n\t\t\t\t\taria-label=\"Play Video\"\n\t\t\t\t><\/a>\n\t\t\t\t<\/div><\/div><div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p><span style=\"font-weight: 400;\">More than three decades on, the Bloomberg Terminal remains at the cutting edge of innovation, delivering fast access to indispensable news, data and trading tools from any internet-connected PC or mobile device \u2014 and helping its subscribers turn knowledge into action.<\/span><\/p>\n\n<\/div>\n<div class=\"bbg-interstitial\" aria-label=\"interstitial\" tabindex=\"0\">\n\t<style>\n\t\t.bbg-interstitial #card_1.bbg-card_hasCta{\n\t\t\tbackground:rgba(0,0,0,0);\n\t\t\tpadding: 104px;\n\t\t\t\n\t\t\t\n\t\t}\n\t\t.bbg-interstitial #card_1.bbg-card_hasCta .bbg-card__content, .bbg-interstitial #card_1.bbg-card_hasCta .bbg-card__content p{\n\t\t\tcolor:inherit;\n\t\t}\n\t\t@media (max-width: 768px) {\n\t\t\t.bbg-interstitial #card_1.bbg-card_hasCta{\n\t\t\t\tpadding: 80px 32px;\n\t\t\t}\n\t\t}\n\t\t@media (max-width: 480px) {\n\t\t\t.bbg-interstitial #card_1.bbg-card_hasCta{\n\t\t\t\tpadding: 80px 18px;\n\t\t\t}\n\t\t}\n\t<\/style>\n\t<div class=\"wpb_content_element bbg-card  bbg-card-dark bbg-card_hasCta has_interstitial\" id=\"card_1\" data-card_type=\"no_image\">\n  \n  \n  <div class=\"bbg-card__innerwrapper\">\n    <div class=\"bbg-card__content\">\n      \n      \n                      <h3 class=\"bbg-card__title\">A look back: The Bloomberg Keyboard<\/h3>\n      \n              <div class=\"bbg-card__wysiwyg bb-wysiwyg\"><p>Read the article<\/p>\n<\/div>\n          <\/div>\n\n          \n<div\n  id=\"cta_2220783872075099090\"\n  class=\"wpb_content_element bbg-cta icon icon-arrow\">\n  <style>\n    \n    \n    \n  <\/style>\n  <div\n    class=\"bbg-cta-link link-holder\"\n    data-links-type=\"cta-links\">\n    <p class=\"bbg-cta-p right\">\n      <a\n        class=\"bbg-cta-link link interstitial_cta\"\n        href=\"https:\/\/www.bloomberg.com\/professional\/insights\/trading\/look-back-bloomberg-keyboard\/\"\n        target=\"\"\n        rel=\"\"\n        data-section-name=\"\"\n                role=\"button\"\n        aria-label=\"Learn more\"\n        >\n                <\/a>\n    <\/p>\n  <\/div>\n<\/div>\n\n      <\/div>\n\n  <\/div>\n\n<\/div>\n<div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<h2>A market-leading experience<\/h2>\n<p><span style=\"font-weight: 400;\">Today, this ever-evolving tool continues to give clients the necessary data, insights, and connections to make critical decisions, while reducing risk. Through the Terminal, Bloomberg engineers solutions to meet and anticipate ever-changing needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below are just a few of the many advantages available to Terminal subscribers, designed to give them an industry-leading edge:<\/span><\/p>\n<h2>Build your network<\/h2>\n<p><span style=\"font-weight: 400;\">Your Bloomberg Terminal account gives you immediate membership to a community of more than 350,000 of the world\u2019s most influential decision makers. We connect you with a powerful network spanning finance, business and government professionals \u2014 whether you are generating ideas, conducting research or finding trading partners, it gives you an edge.<\/span><\/p>\n<h2>Real service from real people<\/h2>\n<p><span style=\"font-weight: 400;\">Our industry-leading customer service teams, available 24\/7 in 160 countries, will help you fully leverage the deep information, analytics, data and trading capabilities on the Bloomberg Terminal. Call or message Bloomberg customer support, and you will be in touch with a live person instantly.<\/span><\/p>\n<h2>Information on the go<\/h2>\n<p><span style=\"font-weight: 400;\">Experience the power of the Bloomberg Terminal anytime and anywhere on your mobile device as well as any internet-ready laptop or PC with <\/span><a href=\"https:\/\/www.bloomberg.com\/professional\/products\/bloomberg-terminal\/access\/\"><span style=\"font-weight: 400;\">Bloomberg Anywhere<\/span><\/a><span style=\"font-weight: 400;\">\u00ae.<\/span><\/p>\n<h2>Keyboard and monitors<\/h2>\n<p><span style=\"font-weight: 400;\">The original, dedicated Bloomberg Terminal hardware has long since been replaced by a software-based solution that runs on any standard PC. To enhance your experience Bloomberg provides a specialized keyboard with each license, which uses color-coded keys to more effectively execute common actions. You may also elect to have a Bloomberg flat-panel monitor: versatile, ergonomic and high-quality displays with two independent screen panels attached to a space-saving frame. You can configure any number of monitors to expand your view of the Bloomberg Terminal to best suit your needs.<\/span><\/p>\n\n<\/div>\n\n<\/div><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <style>section[data-anchor=row-6a090a2d70986]::before {\n\t\t\t\tbackground-color: #eeeeee;\n\t\t\t}<\/style>\n    <section class=\"bbg-row bg--custom-color  bg--eeeeee text--black bbg-row--full-bg-bleed\" data-anchor='row-6a090a2d70986'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <div\n    class=\"bbg-column\"\n    style=\"\"\n    >\n    <div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<h2>Recommended for you<\/h2>\n\n<\/div>\n<div\n    class=\"bbg-spacer\"\n        style=\"height: 24px !important\"\n    >\n<\/div><script>\n    window.feed = window.feed || {};\n    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Now, let us do that for you.<\/p>\n<\/div>\n          <\/div>\n\n          \n<div\n  id=\"cta_8008001106210532160\"\n  class=\"wpb_content_element bbg-cta icon icon-arrow\">\n  <style>\n    \n    \n    \n  <\/style>\n  <div\n    class=\"bbg-cta-link link-holder\"\n    data-links-type=\"cta-links\">\n    <p class=\"bbg-cta-p right\">\n      <a\n        class=\"bbg-cta-link link interstitial_cta\"\n        href=\"https:\/\/www.bloomberg.com\/professional\/request-demo\/\"\n        target=\"\"\n        rel=\"\"\n        data-section-name=\"\"\n                role=\"button\"\n        aria-label=\"Learn more\"\n        >\n                <\/a>\n    <\/p>\n  <\/div>\n<\/div>\n\n      <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Bloomberg Terminal is an essential tool for knowledge, communication, and success within financial 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