A flexible automation solution to create equity trading efficiency
Blue Lake Partners
Blue Lake Partners is a privately funded alternative asset manager based in Sydney, Australia. It generates consistent, positive risk-adjusted returns across market cycles deploying three core strategies: forward thinking, active equities and fund of funds.
“
We investigated other automated solutions, but they required a lot of coding and onboarding. Rule Builder is basically a turnkey solution; and it integrates with our other Bloomberg solutions. It’s been a great transition for us as individuals, and as a team.
James Chen, Trader, Blue Lake Partners
Situation
Each trader at Blue Lake Partners makes approximately 1,000 trades a day through various systems, including ADRs (American Deposit Receipts).
Inefficiency, large workloads and risk of error due to largely manual systems and processes.
Problem
Traders at Blue Lake Partners needed to overcome a number of operational pain points and largely manual processes.
Required flexibility, customization and smooth implementation of an automated trading system.
Solution
Rule Builder enables Equity and Futures execution traders to create rules that facilitate fully automated trading through Bloomberg’s Execution Management System; it can take an order and route to your broker or preferred wheel of brokers with zero mouse clicks.
Rule Builder also presents an attractive level of flexibility and automation for its user.
Blue Lake has greater accuracy and less manual handlingÂ
Blue Lake can be more agile and responsive to market conditions
Benefits
 For Blue Lake’s asset managers Rule Builder has led to greater accuracy, less manual handling, flexibility, options for personalization and customization and improved responsiveness.
Error in traders has gone down drastically, as the process is less manual now.