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Chris Bryant and Andrea Felsted

We’ve All Been Way Too Accepting of Inflation

It’s time customers push back against price increases. Corporate profits shouldn’t grow at the expense of the economy. 

Worth it?

Worth it?

Photographer: Sean Gallup/Getty Images Europe

When inflation took off in the 1960s, people didn’t just grumble about rising prices — they protested in front of local stores. It’s time this generation of consumers push back harder against unnecessary price increases. Doing so might help avoid more destructive interest rate hikes.

Happily, the anti-inflation movement seems to be gaining steam.