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Opinion
Andrea Felsted

Retail Therapy Is Still a World Away

Until nail salons and cafes reopen too, shopping may feel a bit like Black Friday with all the discounts but none of the fun.

Which goes best?

Which goes best?

Photographer: Glyn Kirk/AFP via Getty Images

There was great anticipation about what shopping would be like when non-essential stores finally reopened their doors in England on Monday. It quickly became clear that we won’t get back to pre-pandemic retail therapy until all the fixtures of the high street are up and running again, from nail bars to cafes and restaurants.

A steady stream of consumers filled the main thoroughfare in Canterbury, an affluent town in Kent. That reflected the broader trend of a 42% increase from a week earlier in visits to all retail destinations in England by noon on Monday, according to data provider Springboard.