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Opinion
Yuval Noah Harari

The Mozart in the Machine

Beauty is in the biometric data of the beholder, and artificial intelligence can decode it.

Sometime in the coming decades, an external system that collects and analyzes endless streams of biometric data will probably be able to understand what’s going on in my body and in my brain much better than me. Such a system will transform politics and economics by allowing governments and corporations to predict and manipulate human desires. What will it do to art? Will art remain humanity’s last line of defense against the rise of the all-knowing algorithms?

In the modern world art is usually associated with human emotions. We tend to think that artists are channeling internal psychological forces, and that the whole purpose of art is to connect us with our emotions or to inspire in us some new feeling. Consequently, when we come to evaluate art, we tend to judge it by its emotional impact and to believe that beauty is in the eye of the beholder.