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Opinion
Barry Ritholtz

Retailing's Black Friday Hoax

Forecasts for large increases in holiday retail sales, designed to get consumers into stores, are highly inaccurate and should be ignored.
This can be done at home.

This can be done at home.

Photographer: RJ Sangosti/The Denver Post via Getty Images

This is the time of year when Americans gather with family and friends to give thanks. A bounteous feast is the time to express gratitude for our good fortune. We count our blessings, humbled by the fortuity of our circumstances, grateful for whatever it is we have. 

Once you get that over with, it's time to go shopping.