How a Newspaper Made Money By Charging Nothing

The London Evening Standard newspaper lost money when it charged for each copy. Now it has switched to giving the newspaper out for free the company has made a profit. Andrew Mullins, managing director of the Evening Standard, discusses how the company did it.

IMF's Obstfeld on World Economic Outlook
43:44 - Maurice Obstfeld, chief economist at International Monetary Fund, discusses the IMF's World Economic Outlook, with a focus on China, the post-Brexit U.K. economy, and the potential economic impact of U.S. President-elect Donald Trump's policies. He speaks with Bloomberg's Mark Barton on "Bloomberg Markets." (Source: Bloomberg)
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