The Challenges of Mobile Advertising Limitations

Oct. 23 (Bloomberg) -- In today’s “This Matters Now,” Thomas Gensemer, U.S. chief strategy officer at Burson-Marsteller, talks with Sara Eisen about the challenge of overcoming the limitations of mobile advertising. He speaks on Bloomberg Television’s “Bloomberg Surveillance.”

British Airways Computers Spark London Travel Chaos
15:57 - British Airways suffered a massive computer failure that left thousands of passengers stranded worldwide, causing nearly 600 flights to be scrapped since Saturday. Bloomberg's Benedikt Kammel reports on "Bloomberg Surveillance." (Source: Bloomberg)
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