Connecting Amazon to Customers One Ad at a Time

Feb. 11 (Bloomberg) -- Doug Knopper, co-CEO at FreeWheel, discusses his company’s role in helping Amazon to unveil their new video strategy and the challenge of tailoring ads to e-commerce sites on Bloomberg Television’s “Bloomberg West.”

Full Show: Bloomberg Daybreak: Americas (05/25)
45:33 - Bloomberg Daybreak: Americas hosted by David Westin, Jonathan Ferro, and Alix Steel. Guests include Mohamed El-Erian, chief economic adviser at Allianz SE and Bloomberg View columnist, Rep. Louie Gohmert, a member of the House Freedom Caucus, and Former Export-Import Bank Chairman Fred Hochberg. (Source: Bloomberg)
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