Lifting the Lid on Coca-Cola's Olympic Strategy
Bloomberg's Louise Beale discusses how the longest running Olympic sponsor, Coca-Cola, keeps its marketing tactics fresh with the company's chief marketing officer, Joe Tripodi.
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Here's How Elon Musk Plans to Send Tourists to Space
05:09 - For the first time ever, NASA has been relying on private companies like Elon Musk's SpaceX for re-supply missions; only that's just the beginning. This QuickTake examines the future of space tourism using private space taxis. (Updated March 30, 2017) (Source: Bloomberg) (Source: Bloomberg)