The Business of the Olympics

From sponsorships to broadcast rights, from superstar endorsements to grass-roots social media, the competition for gold at the Olympics is as intense among businesses as it is among athletes. NBC Sports Group Chairman Mark Lazarus discusses multi-platform coverage of the Games, author Jack McCallum ("Dream Team") examines the financial impact of the NBA's Olympic involvement, marketing executive Ed Horne assesses the sponsorship marketplace, and PlayUp USA CEO Dennis Lee demonstrates his company's Olympic app.

Bringing Artificial Intelligence to the Auto Sector
26:10 - Mobvoi founder and CEO Li Zhifei discusses his outlook for artificial intelligence and the auto sector. He speaks from Goldman Sachs TechNet 2017 in Hong Kong on "Bloomberg Daybreak: Asia." (Source: Bloomberg)
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