Ford Unveils Atlas Concept Truck at Detroit Show

Jan. 14 (Bloomberg) -- Joe Hinrichs, president of the Americas at Ford Motor Co., unveils the Ford Atlas concept truck at the 2013 North American International Auto Show in Detroit. The F-150 prototype is equipped with features designed to boost fuel economy and foreshadow Ford's future for the full-sized pickup truck segment. (Source: Bloomberg)

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50:41 - Bloomberg Television takes you behind the scenes of our award-winning magazine "Bloomberg Businessweek." Hosts Carol Massar and Oliver Renick talk with the writers who break news on a weekly basis. (Source: Bloomberg)
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