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00:00START WITH THE BUSINESS IT SELF. HOW DO YOU USE ARTIFICIAL INTELLIGENCE TO SPOT THESE THREATS BEFORE THEY EMERGE, TO GET AHEAD OF WANNACRY OR WHATEVER ELSE YOU SEE COMING? NICOLE: WE FOLLOW THE PRINCIPLES OF THE HUMAN BODY ' S OWN IMMUNE SYSTEM. WE HAVE SKIN THAT KEEPS US SAFE MOST OF THE TIME, BUT EVERY ONCE IN A WHILE WE GET A BACTERIA OR VIRUS INSIDE, BUT OUR IMMUNE SYSTEM HAS A RAPID RESPONSE. THAT IS EXACTLY HOW IT WORKS. OUR ARTIFICIAL INTELLIGENCE SITS INSIDE A COMPANY ' S CLOUD OR NETWORK AND LEARNS A SENSE OF SELF. WHEN SOMETHING THAT IS NOT MEANT TO BE THERE TURNS UP, IT ACTUALLY FIGHTS BACK. WE LIKE TO CALL IT, THE MACHINE FIGHTS BACK. MATT: WHAT DO YOU SEE, IN TERMS OF REGULATION? WE HAVE HAD GDPR, WHICH CHANGED HOW A LOT OF BUSINESSES WORK ON THE INTERNET, MAKING CONSUMERS MORE AWARE OF WHAT ' S GOING ON. BUT DOES THAT MAKE THINGS MORE SECURE? HOW DOES GDPR AFFECT WHAT YOU DO? NICOLE: ONE OF THE THINGS GDPR DID WAS PUT IN PLACE WHAT IS CALLED THE 72 HOUR RULE. COMPANIES HAVE TO MAKE SURE THEY ACTUALLY NOTIFY OF THE BREACH WITHIN 72 HOURS, AND THAT ' S VERY DIFFICULT TO DO. I THINK EVEN WITH THE RECENT ATTACK, IT TOOK SEVERAL WEEKS FOR THEM TO BE ABLE TO IDENTIFY AND REPORT. THAT ' S ACTUALLY QUITE RAPID. THAT ' S GOING TO PUT A LOT OF PRESSURE ON COMPANIES TO USE NEW FORMS OF TECHNOLOGY, LIKE ARTIFICIAL INTELLIGENCE, TO BE ABLE TO RESPOND MORE QUICKLY, IF NOT AUTOMATICALLY. ANNA: YOU SAID THE TECHNOLOGY TRIES TO DEVELOP A SENSE OF SELF, WHAT IS NORMAL AND ABNORMAL FOR THIS COMPANY. HOW DO YOU GET AROUND THE PROBLEM OF FALSE ALARMS? ONE OF MY COLLEAGUES TALKED ABOUT HOW THESE SYSTEMS, SOME, WHETHER THEY CREATE TOO MANY FALSE POSITIVES, TOO MANY FLAGS, WARNINGS IF YOU LIKE? HOW DO YOU GET AROUND THAT? NICOLE: IT IS INTERESTING. WHAT WE ARE DOING, WE ITHIN A WEEK ' S TIME WE ALREADY HAVE A GOOD IDEA OF WHAT WE CALL THE PATTERN OF LIFE OF EVERY USER AND DEVICE, AND EVERYTHING WE ARE SEEING IS ACTUALLY HAPPENING INSIDE YOUR ENVIRONMENT, SO THAT ALLEVIATES THE ISSUE OF FALSE POSITIVES. ON AVERAGE WE ARE HIGHLIGHTING ABOUT FIVE TO SEVEN EVENTS A WEEK THAT ARE TRULY CONCERNING.

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Using AI to Detect Cyber Threats

Nicole Eagan, chief executive officer at Darktrace, discusses how businesses stay ahead of the race to keep out intruders. She speaks on "Bloomberg Markets: European Open." (Source: Bloomberg)

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