Will Steel Watches Lure Americans to Piaget?

Piaget Chief Executive Officer Philippe Leopold-Metzger sat down with Bloomberg's Shery Ahn at the luxury watchmaker's Manhattan store. Piaget is hunting for new buyers with the launch of a stainless steel-cased casual watch for under $10,000. Here the Piaget CEO discussed the move into a lower price point. (Source: Bloomberg)

Full Show: Bloomberg Businessweek (09/22)
31:06 - Bloomberg Television takes you behind the scenes of our award-winning magazine "Bloomberg Businessweek." Hosts Carol Massar and Julia Chatterley talk with the writers who break news on a weekly basis and get a lighter touch from the editor who oversees the Etc. section. (Source: Bloomberg)
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