Apple’s Newest iPhone: Sweet Enough For Emerging Markets?
Apple Inc. unveiled a new, smaller iPhone that will start at $399, seeking to jump-start sales of its flagship product by enticing more users to upgrade, especially in high-growth markets such as China and India. The iPhone SE has a 4-inch-screen, comes in four stainless-steel finishes, and incorporates the faster A9 processor that also runs the larger iPhone 6S handsets. JPMorgan Chase Global Market Strategist David Stubbs discusses the release and the outlook for tech with Bloomberg’s Anna Edwards and Manus Cranny on “countdown.”
Most Recent Videos
Apple Said to Ready Watch With Cellular Connection
32:59 - Apple Inc. is planning to release a version of its smartwatch later this year that can connect directly to cellular networks, a move designed to reduce the device’s reliance on the iPhone, people familiar with the matter said. Bloomberg's Mark Gurman has more on "What'd You Miss?" (Source: Bloomberg)