The Battle of Wearables: What Sets Brands Apart?

In today's "Brandstanding" segment, Kenneth Liew, senior research manager of client devices at IDC, discusses Swatch's new watch, the wearable tech market and the outlook for the industry. He speaks to Bloomberg's Rishaad Salamat on "Trending Business." (Source: Bloomberg)

Full Show: Bloomberg Markets Middle East (08/21)
32:03 - Bloomberg Markets Middle East hosted by Yousef Gamal El-Din and Shery Ahn. Guests include Richard Yetsenga, chief economist at ANZ, and Tim Fox, chief economist at Emirates NBD. (Source: Bloomberg)
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