What's Behind Jordan Spieth's Social Media Success

Kyle Nelson, chief executive officer at MVPIndex, discusses the success of pro athletes on social media and how his company helps athletes develop their social brands. He speaks on "Market Makers." (Source: Bloomberg)

Bloomberg Markets: Balance of Power 9/13/2017
52:31 - Guests include: Libby Cantrill, Pimco head of public policy, Joe Lieberman, former Democratic VP candidate, OMB Director Mick Mulvaney and Kurt Andersen, author of "Fantasyland." (Source: Bloomberg)
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