Ford Performance Cars Bring In New Buyers, Odell Says

March 25 -- Stephen Odell, Ford Motor Co.'s executive vice president for global marketing, sales and service, talks about the automaker's performance vehicle lineup including the new Focus RS model, Ford's advertising strategy, the company's Lincoln luxury brand and the Chinese market. Odell speaks with Matt Miller and Olivia Sterns on Bloomberg Television's "Market Makers."

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53:30 - Guests include: Charles Schwab's Liz Ann Sonders and Bleacher Report CEO Dave Finocchio. (Source: Bloomberg)
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