Nielsen On-Demand Measuring Coming This Year: CEO

March 24 -- Mitch Barns, chief executive officer of Nielsen NV, talks about the advertising and entertainment industies and on-demand video viewership. Barns, speaking with Alix Steel on Bloomberg Television's "Street Smart," also comments on the National Football League's decision to broadcast a game exclusively on the Internet.

Full Show: What'd You Miss? (08/09)
54:24 - Guests include: Milken Institute's Bill Lee, Mediatech Capital Partners' Porter Bibb and St. Louis Fed President James Bullard. (Source: Bloomberg)
  • Full Show: Surveillance (08/09)
  • Full Show: Bloomberg Daybreak: Americas (08/08)
  • Full Show: What'd You Miss? (08/08)