Iger Sees `Limited Exclusivity' of Media on Devices
Iger spoke to reporters today outside the Allen & Co. media conference in Sun Valley, Idaho, where moguls such as News Corp. Chairman and CEO Rupert Murdoch and Google Inc. CEO Eric Schmidt have gathered.
“We’re looking for mass distribution under the most effective circumstances, which means reaching people in easy-to- use environments where we can create value and monetize,” Iger said.
Disney, owner of the ABC and ESPN TV networks, is seeking new places to sell media with the emergence of more Internet- enabled mobile devices. The Burbank, California-based company created applications this year for Apple Inc.’s iPad to display its prime-time TV shows and films. Disney was the first to sell shows on Apple’s iTunes online store.
Iger also said he’d like to see the U.S. improve its ability to sell overseas because Disney is an exporter of intellectual property, such as movies and TV shows, and is building a theme park in Shanghai.
“We’d love to see a world where the U.S. strengthens its ability to export,” Iger said. The Disney chief was named by President Barack Obama today to serve on a federal advisory panel that promotes exports.
Disney rose $1.42 to $33.14 at 4 p.m. in New York Stock Exchange composite trading. The shares have gained 2.8 percent this year.
Iger shrugged off questions on whether he plans to sell the ABC broadcast network.
“I’m not here to make any deals,” he said.