Since 2008, when the U.S. Department of Agriculture published a rule allowing dragon fruit shipments to be imported from Vietnam, the subtropical fruit has infiltrated America’s consciousness--and the economy. With supply increasing, demand has continued to rise. Last year, 865 tons of the fruit were imported to the U.S. from Vietnam (eight times more than 2009), according to Vietnam’s Ministry of Agriculture and Rural Development, and exporters believe that number will swell to 1,500 tons this year. Dragon fruit’s growing stateside popularity, and surging market power, can largely be attributed to its health benefits. Rich in vitamin C, phosphorus, and calcium, it’s believed to help control high blood-sugar levels, promote dental health, and prevent cancer. But that doesn't explain how it's morphed into paint, shower gel, and fabric refreshers.
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Since 2008, when the U.S. Department of Agriculture published a rule allowing dragon fruit shipments to be imported from Vietnam, the subtropical fruit has infiltrated America’s consciousness--and the economy. With supply increasing, demand has continued to rise. Last year, 865 tons of the fruit were imported to the U.S. from Vietnam (eight times more than 2009), according to Vietnam’s Ministry of Agriculture and Rural Development, and exporters believe that number will swell to 1,500 tons this year. Dragon fruit’s growing stateside popularity, and surging market power, can largely be attributed to its health benefits. Rich in vitamin C, phosphorus, and calcium, it’s believed to help control high blood-sugar levels, promote dental health, and prevent cancer. But that doesn't explain how it's morphed into paint, shower gel, and fabric refreshers.
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Enter the Dragon Fruit

Superfruit
Superfruit
Since 2008, when the U.S. Department of Agriculture published a rule allowing dragon fruit shipments to be imported from Vietnam, the subtropical fruit has infiltrated America’s consciousness--and the economy. With supply increasing, demand has continued to rise. Last year, 865 tons of the fruit were imported to the U.S. from Vietnam (eight times more than 2009), according to Vietnam’s Ministry of Agriculture and Rural Development, and exporters believe that number will swell to 1,500 tons this year. Dragon fruit’s growing stateside popularity, and surging market power, can largely be attributed to its health benefits. Rich in vitamin C, phosphorus, and calcium, it’s believed to help control high blood-sugar levels, promote dental health, and prevent cancer. But that doesn't explain how it's morphed into paint, shower gel, and fabric refreshers.
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Vodka
Vodka
SKYY Infusions Dragon Fruit vodka

$18.49 This was inevitable—açai and pomegranate already have liquor flavors.
Emergen-C
Emergen-C
Emergen-C Planet Dragon Fruit: 30-Packet Box

$10.99 10¢ per box is donated to charity.
Vitaminwater
Vitaminwater
Vitaminwater Power-C Dragon Fruit

$1.59 Even 50 Cent got his own flavor.
Fruit Deco
Fruit Deco
QVC Cottage Farms Thai Dragon Fruit Deco Kit

$39.46 Chia Pet on ’roids.
Chewable Vitamins
Chewable Vitamins
KAL C Chewable Sugar­less Dragon Fruit Vitamins

$8.99 Each tablet carries 500 mg of vitamin C.
Tea
Tea
Celestial Seasonings Dragon Fruit Melon Antioxidant Max Green Tea

$3.99 The name alone …
Lipgloss
Lipgloss
Chantecaille Dragon Fruit Lip Gloss

$28 This balm boasts SPF 15 protection.
POM Juice
POM Juice
Lite POM Dragonfruit

$2.49 The ­pomegranate giant expands its offerings.
Tanning Lotion
Tanning Lotion
Squeeze Dragonfruit Domination Indoor Tanning Lotion

$89.95 Next stop, Jersey Shore.
Scented Candle
Scented Candle
Colonial Dragon Fruit 8 oz Oval Jar Candle

$15 Smells like tropical fruits and amber musk.
Slurpee
Slurpee
Ice Breakers Peach Dragon Fruit Slurpee

$1.79 7-Eleven says it has a “fairy-tale taste”.
House Paint
House Paint
Behr Premium Plus 8 oz Dragon Fruit Paint

$2.94 We’re still trying to figure this one out.
Febreze
Febreze
Febreze Thai Dragon Fruit Fabric Refresher

$5.58 Antioxidants for your sofas!
Cascade
Cascade
Cascade Thai Dragon Fruit Action­Pacs Dishwasher Detergent

$6.49 Antioxidants for your dishes!
Axe
Axe
AXE Brazilian Hot Mud and Red Dragon Fruit Fever Shower Gel

$4.69 And armpits!
Hookah Tobacco
Hookah Tobacco
HookaH-HookaH Tobacco

$16.50 This tobacco blend is packed with tropical fruit pulp. Ew
Ultra Beer
Ultra Beer
Michelob Ultra Dragon Fruit Peach beer

$5.99 Just plain gross and ­unacceptable.
Watch
Watch
Fruitz Dragon Fruit Watch

$225 Fashion and fruit don’t mesh, and this watch is no exception.