Europe’s Farmer Revolt Is Starting to Hit Demand for Tractors
- CNH Industrial says negative sentiment is impacting demand
- When farmers protest, they aren’t planting, CEO Wine says
Farmers block a highway with tractors during a protest in Fondarella, Spain.
Photographer: Angel Garcia/BloombergThis article is for subscribers only.
Angry farmers in Europe are adding to pressure on tractor makers already facing a downturn in the US and Brazil as crop prices retreat.
Farmers across the European Union have been blocking roads to protest everything from new regulations and reduced diesel subsidies to a flood of supplies from Ukraine in the wake of Russia’s invasion.