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Disney Explores the Sale of More Films and TV Series to Rivals

  • CEO Iger has already made changes at theme parks, film studio
  • Activist shareholder Peltz says Disney needs a new plan
Bob Iger
Bob IgerPhotographer: Martina Albertazzi/Bloomberg

Walt Disney Co. is exploring more licensing of its films and television series to rival media outlets as pressure grows to curb the losses in its streaming TV business.

The Burbank, California-based entertainment giant is seeking to earn more cash from its content library, according to people familiar with the discussions who asked not to be identified as the talks are private. The move would represent a shift in strategy, as Disney has in recent years tried to keep much of its original programming exclusively on its Disney+ and Hulu streaming services.