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Secondary Watch Market to Top New Sales by 2033 at $85 Billion

  • LuxeConsult forecasts 12% growth for pre-owned watch market
  • Online buyers pay premiums for pre-owned Rolex and Patek
A Patek Philippe Nautilus timepiece.
A Patek Philippe Nautilus timepiece.Source: Patek Philippe 

Sales of second-hand luxury watches will overtake new models within a decade as buyers seek out scarce Rolex, Patek Philippe and Audemars Piguet timepieces, according to a new industry report.

The market for vintage and pre-owned watches will surge to 79 billion euros ($85 billion) in 2033, more than triple the 25 billion euros sold last year, LuxeConsult, a Swiss-based industry analyst and consulting firm, forecast.