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Vanguard Closes In on BlackRock ETF Crown With $45 Billion Haul

  • Bogle-founded firm led ETF flows last quarter amid volatility
  • Vanguard will surpass BlackRock in ETF assets in 2025: BI

Market-wide turmoil has only fueled Vanguard Group’s looming takeover of the $6 trillion US exchange-traded fund universe.

Nearly $45 billion flowed into Vanguard ETFs in the third quarter, the most of any company’s lineup and billions of dollars ahead of BlackRock Inc.’s $25 billion haul, Bloomberg Intelligence data show. That brings the Jack Bogle-founded firm’s total ETF assets to $1.76 trillion across its 82 funds, versus an industry-leading $2 trillion for BlackRock.