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ESG & Investing

What Would Jesus Buy: Investor Charts Course for $2 Billion Fund

As Republicans trash ESG investment strategies, this money manager wants corporate America to answer to a higher CEO.

Robert Netzly leads employees in prayer before a meeting at Inspire Investing in Meridian, Idaho.
Robert Netzly leads employees in prayer before a meeting at Inspire Investing in Meridian, Idaho.Photographer: Kyle Green/Bloomberg
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It’s a good day on Wall Street, high temple of Mammon, when Robert Netzly proclaims the power of God.

At 4 p.m. New York time, 2 p.m. here in Idaho, Netzly takes a break after the market close, gathers his analysts and sales reps and turns to the Book of Romans. He’s been praying on a question you never hear on the Street: What would Jesus buy?