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Google Cuts Funding, Jobs at Its New Idea Incubator

  • Some projects slashed; workers asked to seek new Google roles
  • Company is working to improve efficiency as ad budgets tighten
Google APAC President Scott Beaumont Interview and Google APAC Office
Photographer: Lauryn Ishak/Bloomberg
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Google is making cuts to Area 120, its in-house incubator for new projects, according to people familiar with the matter, as the tech giant moves to control spending and focus more tightly on artificial intelligence.

Some teams at Area 120 were notified this week that their projects had been reorganized or canceled, according to two people who asked not to be identified because the changes aren’t public. The affected workers will need to find new roles at Google within a certain period of time or lose their jobs. One of the people estimated that half of the teams at Area 120 had been affected.