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Serena Williams’ Farewell Could Boost ESPN’s US Open Ratings

Serena Williams competes during the he 2019 US Open in New York.
Serena Williams competes during the he 2019 US Open in New York.Photographer: Clive Brunskill/Getty Images

Serena Williams’s decision to retire after playing this year’s US Open could provide a much-needed boost to the tournament’s broadcaster, ESPN.

The 23-time Grand Slam champion announced Tuesday that she plans to compete in the New York tournament and then focus on her family and her venture capital firm.