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There’s a Gaping Hole in Italy’s Economic Recovery

The global appeal of Italy’s fashion, food and sports cars is unchallenged. But at home, Italians themselves have to be sold on the economy.

Workers depart following their shifts at the Stellantis NV factory in Cassino, Italy

Workers depart following their shifts at the Stellantis NV factory in Cassino, Italy

Photographer: Alessia Pierdomenico/Bloomberg
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The global appeal of Italy’s fashion, food and sports cars long ago proved that the country’s businesses have few equals when it comes to marketing abroad. But selling Italians themselves on the merits of the nation’s economy has been a bigger challenge. Italy’s politicians, central bankers and academics contend the global capital of style can’t reach its full potential until it persuades more of its own citizens to seek employment.