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Sri Lanka to Look to India for Quick Tourist Revival Amid Crisis

  • Plans roadshows in five Indian cities starting August
  • Aiming for 1 million tourists this year despite challenges

Sri Lanka plans to tap Indian tourists to revive the South Asian island’s battered tourism sector and shore up its depleted foreign exchange reserves. 

Authorities will hold roadshows starting next month in five Indian cities to attract travelers seeking “wellness, leisure, and Ramayana-trail,” tours, corporate functions and destination weddings, said Harin Fernando, the South Asian island’s tourism minister. Ramayana is the mythological life story of the Hindu god Ram.