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BofA Offers Versailles, Petra Travel Perks to Lure Ultra Wealthy

Petra, Jordan
Petra, JordanBank of America

Add Napa wineries, tours of Petra and a stay in a Versailles hotel to the list of perks Bank of America Corp.’s biggest spenders can now expect. 

In the high-stakes battle for affluent clients, the bank is rolling out a host of travel sweeteners to ultra-high-net-worth customers. It’s partnered with luxury-travel firm Indagare to offer the experiences to members with more than $10 million in their accounts.