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UK Shoppers Face Worse Cost-of-Living Hit Than Europeans, Says Poundland Owner

A Poundland discount store in Peckham, London.

A Poundland discount store in Peckham, London.

Photographer: Simon Dawson/Bloomberg

UK customers appear to be worse hit by the cost-of-living crisis than those elsewhere in Europe, the company behind Poundland has said.

Pepco said British shoppers are cutting back on essential purchases as they face a big hit to their disposable incomes.