At a Twitter Inc. staff meeting Wednesday morning, the first slide of a presentation asked a question on the minds of many employees: “Why Bother?”
Why show up and build stuff for an app that’s about to be in the hands of a new owner, Elon Musk, who has said he plans to make serious changes? Why keep earning stock options at a company that’s about to go private? The presenter, product vice president Jay Sullivan, tried to appeal to workers’ sense of community, according to two people familiar with the matter.
