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Tech Giants Face Landmark Fines Under EU’s New Content Rules

  • Companies will be banned from targeting ads to minors
  • Brussels faces questions over how it will enforce the rules
Updated on

The world’s biggest technology companies could face billions of dollars in fines for breaches of new European Union legislation after lawmakers reached an agreement on its scope early Saturday. 

The landmark Digital Services Act is the EU’s answer to what it sees as a failure by tech giants to combat illegal content on their platforms. Noncompliance could cost companies as much as 6% of global annual sales when the rules go into effect, in 2023 or 2024 depending on their size.