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DJ Steve Aoki Touts Music’s Unstoppable Embrace of NFTs, Web3

  • NFT LA panelist tells Bloomberg tokens connect artists to fans
  • ‘You can’t stop what the NFT engagement will be,’ Aoki says
DJ Steve Aoki speaks during a panel at the NFT LA conference in Los Angeles, California, U.S., on Wednesday, March 30, 2022. NFT LA is an integrated conference experience fused with immersive Metaverse integrations.
DJ Steve Aoki speaks during a panel at the NFT LA conference in Los Angeles, California, U.S., on Wednesday, March 30, 2022. NFT LA is an integrated conference experience fused with immersive Metaverse integrations.Photographer: Bing Guan/Bloomberg
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Digital assets like nonfungible tokens could help musicians build better relationships with their fans, according to Steve Aoki, a keynote panelist at last week’s NFT | LA conference in California.

The Grammy-nominated musician -- known for popular remixes of songs like Kid Cudi’s “Pursuit of Happiness” -- told Bloomberg he sees the decentralized world of Web3 giving artists more control of their work. In fact, he says he has made more money selling NFTs than he did in 10 years of making music. That’s partially why he’s now building his own NFT platform, Aokiverse, in collaboration with other artists such as Snoop Dog.