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NFL Viewership Rises 10% as Close Games Bring Fans Back

  • Audience of 17.1 million viewers is highest since 2015
  • Ratings bounce back after declining 7% last regular season
Dawson Knox of the Buffalo Bills celebrates during the fourth quarter against the New York Jets in Orchard Park, New York on Jan. 9.
Dawson Knox of the Buffalo Bills celebrates during the fourth quarter against the New York Jets in Orchard Park, New York on Jan. 9.Photographer: Timothy T Ludwig/Getty Images

The NFL’s regular season viewership rose 10%, benefiting broadcasters and advertisers after the previous year’s drop.

About 17.1 million viewers tuned in to regular season games on TV and online. It was the highest regular season audience for the NFL since 2015, according to a statement from the league.